best wine club

Best Wine Clubs Tested & Ranked in 2021

Interested in taking up a wine subscription of your own? Our expert sommeliers ordered, unboxed, and tasted more than 80 wine clubs from all over the country in order to help you choose the best club that suit you most.

Written by Lucie Robson Updated on December 6, 2021

After careful testing, examination, and consideration, we found that Firstleaf was our favorite wine club. Why? To put it simply, they have the best wines, best prices, best deliveries, and best user interface. If you would like to get more detailed information on Firstleaf, click here the check their website otherwise keep reading to check our updated top 10 best wine clubs for 2021 tested and ranked by expert sommeliers.

What is a Wine Club and Why You Should Join the Sensation

Simply put, it's a subscription you join to get the best deals, delivery, and easiest way to order and enjoy wine. Each club has different benefits and you can choose the best one for you, just go over our top list and pick up the one that fits you to most.

Wine clubs are for those that need to express their enjoyment of the world’s best alcoholic drink outside getting drunk or drinking it simply because it’s there. If you’re as passionate about wine as we are, this is your chance to take that excitement further; to experience flavors from regions across the world and bring those creations to your own home, enjoying them at your own leisure. 

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Factors To Take Into Consideration While Choosing The Best Wine Clubs

  • Consider Your State of Residence: Before you sign up, make sure that your wine club delivers to your state. Most clubs will ask you to enter your address when you apply and check this automatically.
  • Budget: Is the monthly or quarterly fee that your wine club charges affordable, and is the amount of wine suitable for your needs? If not, you can always choose a different club or subscription.
  • Different Types of Wine Clubs: Some wine clubs provide wine by the bottle while others ship by the glass. Some have fixed selections while others send you wines they think you’ll enjoy the most.
  • Understanding What Wine Clubs Really Are Like: Before you become a wine club member, it’s good to know exactly how much wine and what type of wine you’ll be getting - and how often. When in doubt, check out some online wine reviews to help you decide.

Type of Wine Clubs to Choose From

We prioritized wine clubs by main categories for you to be able to choose what's best for your needs. Click on the image for a more specific result.

Top 10 Best Wine Clubs Summed by Our Expert Sommeliers

#1 Firstleaf - Award-winning wine from vineyard to door.


  • Subscription Price: $39.95 (Six Bottles) intro price and than $79.95 / Month
  • Membership Plans: Membership frequencies of 1 month, 2 month, or 3 month
  • Money Back / Satisfaction Guarantee: Yes 
  • Customer Support: Telephone/Email
  • Gift Memberships & Gift Cards: Yes
  • Cancellation Policy: Instant
  • Pros: Customizable
  • Cons: Ships to 45/50 States

Firstleaf brings award-winning whites, reds, and sparkling wines right to your front door. It’s the club of choice for thousands of people around the world and its why a number of clubs have chosen to partner with it, despite only setting up back in 2016. Between budding wine enthusiasts and those aiming to be the next top sommelier, Firstleaf delivers for everyone due to its affordable prices and firm commitment to quality wines. Choose from a wide selection of award-winning wines or let the experts curate the perfect order for you; the decision is entirely yours.

Firstleaf is designed so you, as a member, have a say in what wines make it into the next shipment. Just give your opinion on everything you taste and your reviews, along with everyone elses, actually matter with this club. This community-focused approach isn’t something you’ll find everywhere else.

Before you give Firstleaf a go, why not learn more about it? Find out everything you need to in our in-depth review and see why they are the top pick.

Our Expert Opinion

This has the cutest introductory quiz for you to take so they get to know your palette and what you may want the most. Great price point at $39.99 for six bottles of wine. I really enjoyed that they give you so much information about the wine as well, making it perfect for a beginner wine lover or an experienced one too! They offer a 100% money back guarantee and the customer service is spot on. I really loved this wine club for those reasons as well.

Watch our video review for Firstleaf

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#2 Winc - simple and, most of all, fun wine exploration.

winc wine club

  • Types of gifts: Gift Cards/Membership
  • Subscription Price: $60/$100/$150
  • Membership Plans: 1/2/3 Month
  • Money-Back / Satisfaction Guarantee: Yes 
  • Customer Support: Mon-Sun (Business Hours)
  • Gift Memberships & Gift Cards: Yes
  • Cancellation Policy: Online cancellations
  • Pros: Skip a month option available
  • Cons: Limited stock 

Winc brings the world to your doorstep and has been a leading pioneer of the most revered wines for almost 10 years. What makes this club so special is that, while it’s nice to customize your orders, especially if you’re new to taking your love of wine to the next level, you’re in the hands of some of the most notable experts in the field. Let these pros guide you through what can be the ultimate journey in wine given that it’s all sourced from the most respected regions in the world: from the vineyards of Bordeaux to the lush soil of Spain. 

Really, though, what actually sets this club apart is not just its quiz to assess what its customers will enjoy, but its commitment to sustainable winemaking practices. You’ll find everything you need right here with Winc.

Our Expert Opinion

The packaging in this is super cute, perfect for a picnic or a getaway weekend, just order your wine and carry it with you! When ordering, It also has a cute, easy quiz to take to get to know which wines you might want over others from what you like to eat and drink, however once they give you the 4 wines in your order, you can swap them out for other ones, not all the wine clubs do that!

Watch our video review for Winc

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#3 Bright Cellars - Enjoy creating your own expert blends of reds, whites, and more.

bright cellars

  • Subscription Price: $88.00 / Month
  • Membership Plans: Monthly 
  • Money Back / Satisfaction Guarantee: Yes 
  • Customer Support: Email/Telephone
  • Gift Memberships & Gift Cards: Yes 
  • Cancellation Policy:  Instant 
  • Pros: Customized orders
  • Cons: Expensive

Bright Cellars shines a light on the wine you love and offers the ultimate wine-tasting experience. Thought it’s only been on the scene since 2013, through its personalized palate quiz, you’ll be able to find the flavors you’re most suited to without having to spend a fortune to figure this out. Simply take the quick and easy quiz on the website and you’re well on your way to curating the shipment that works best for you. Not happy with what you’ve been sent? Your personal concierge is on hand to replace that bottle or two with something that meets your needs - entirely free of charge. 

This club is such a stickler when it comes to curating the perfect shipment that only one in 12 of the wines explored by the in-house experts actually make it into the selections that they provide. If you want to go your own way - no problem, there’s flexibility on what wines you order.

Get a flavor of Bright Cellars today and read our unbiased review.

Our Expert Opinion

This also has a short, fun quiz for you to take so that they can personalize a box of wines for your palette. The information provided with it made the tasting and experiencing the wine fun and easy with little score cards for each one! I like that you can go back on the website and enter your rating for each of the wines, you can check out other customers reviews as well so that you can pick and choose what you want in each delivery. This would be really fun for hosting a wine night with friends!

Watch our video review for Bright Cellars

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#4 Dry Farm Wines - Here’s a wine club that focuses on health as well as variety and depth of flavor.

dry farm wines

  • Types of gifts: Hand-picked
  • Subscription Price: $159 Per Shipment
  • Membership Plans: 3/6/12 Month
  • Money-Back / Satisfaction Guarantee: Return empty bottles of wines you don’t enjoy
  • Customer Support: Email/Telephone
  • Gift Memberships & Gift Cards: Gift Memberships
  • Cancellation Policy: Instant
  • Pros: Low carb
  • Cons: Lower alcohol levels

It might seem like focusing on your health doesn’t leave any room for joining a wine club, but, thankfully, we have Dry Farm Wines. This low-sugar, low-alcohol content club means that you can enjoy your favorite drink and pastime without having to worry too much about undoing the progress on your healthy routine. There are few clubs out there, very few in fact, that prioritize health-conscious, sustainable processes and products like this club does, so we’d highly recommend Dry Farm Wines to anyone that wants to stay on top of their wellbeing. 

Additives, chemicals, unnecessary enhancers - you won’t find any of these in the carefully curated selection available here, so it’s the perfect club for those that want to enjoy the odd tipple without bearing the guilt that comes with having the odd drink.

Looking to go natural? Dry Farm Wines could be the club for you.

Our Expert Opinion

I love how health conscious this wine club is! If you are on paleo or keto, this is what you want! Each bottle is low sugar, low carb and is ORGANIC!! For being organic and low sugar, I thought they still tasted pretty darn good. The set back is that it’s pretty pricey for just six bottles of wine, but again, they are all organic and from small wineries around the country, so you get something extra special for the extra moola you’re spending! The personalized labels were super cute and unique and had a map of where they are from on the back!

Watch our video review for Dry Farm Wines

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#5 Naked Wines - connecting leading winemakers with oenophiles around the world.

naked wines

  • Types of gifts: Vouchers
  • Subscription Price: Tailored orders
  • Membership Plans: One-off purchases
  • Money-Back / Satisfaction Guarantee: Yes 
  • Customer Support: 24/7
  • Gift Memberships & Gift Cards: Yes
  • Cancellation Policy: Online cancellations
  • Pros: 33% Off Market Price 
  • Cons: A bit pricey

Naked Wines is the quickest way to traverse the world’s most prestigious vineyards without having to leave the house. Aligning affordability with quality creations since 2008, there’s no surprise it’s the clubhouse of choice for over 250,000 people all over. Choosing Naked Wines means you can expect the perfect blend of beautiful and memorable wine with a membership you can totally get behind; it’s our pick of choice at least. Though there are various clubs out there, with almost every other one that’s worth your time featuring in our list, we find Naked Wines to be the one that works best for everyone - both on price and quality.

What makes it so special, among plenty of other key features, is that you can refund any wine you’re not happy with as part of the club’s quality guarantee.

Considering Naked Wines? See what our reviewer has to say right here.

Watch our video review for Naked Wines

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#6 Wine Insiders - 1000s of options and with its no-hassle delivery.

wine insiders

  • Subscription Price: $89.00 / Month
  • Membership Plans: Monthly
  • Money Back / Satisfaction Guarantee: Yes 
  • Customer Support: Telephone/Email
  • Gift Memberships & Gift Cards: Yes
  • Cancellation Policy: Instant
  • Pros: Individual orders possible
  • Cons: No limited edition wines

Looking for the inside information on which new wines are right to turn your attentions to? Maybe you want to sample one of the over 1000 award-winning wines that are available with a membership here. Either way, this club offers precisely everything you could need when it comes to taking your wine-drinking hobby to the next level. What sets Wine Insiders apart is that there are no commitments - your orders are on a rolling monthly basis, so you can cancel at any time; up your order at any time, it’s all in your hands.

What’s more, any order you place over six bottles comes with free delivery, and should you decide to refer a friend, you’ll get access to exclusive discounts that can’t be achieved any other way. This club really is your gateway to enjoying top-end wine at less-than-retail prices.

Are you a wine insider? Only time will tell. But before you take the plunge, read what we have to say about this club in our in-depth review.

Our Expert Opinion

This is probably my favorite one so far. The price is great at $89.99 and it has 15 bottles of wine! Each and every wine I tasted was excellent and they give you a big variety! They pick the wines for you, but I think they did a magnificent job. The membership itself is also affordable at $155 for quarterly shipments. I would say that’s a steal!

Watch our video review for Wine Insiders

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#7 WSJ Wine - puts its expertise in wine journalism

wsj wines

  • Types of gifts: Accessories
  • Subscription Price: $69 Minimum
  • Membership Plans: Quarterly
  • Money-Back / Satisfaction Guarantee: Yes 
  • Customer Support: Email 
  • Gift Memberships & Gift Cards: Yes
  • Cancellation Policy: Instant
  • Pros: VIP memberships
  • Cons: Quarterly deliveries only

For more than 100 years, Wall Street Journal has been an expert voice on a variety of matters, including wine. So, it makes sense that such an expert establishment would hit the ground running after founding its own wine club. It’s actually been around for quite a decent amount of time, having set up back in 2008. What started as commentary soon became a trusted supplier of some of the most premium wine that’s available right now, with red, white, and rose provided from some of the most prestigious, otherwise inaccessible locations from around the world. 

What sets this club apart is that the offerings are somewhat like what we’ll find in print - they’re divided by monthly specials, new arrivals, and there are even guides to help the uninitiated find their feet. This is the perfect club for all wine hobbyists - no matter how experience you are.

We all know WSJ for its journalism, but can it be counted on for curating the best wines? Get to know this club a bit better in our review. 

Our Expert Opinion

I loved this shipment and the wine from this club! They even gave you two extra bottles of wine! They had a good selection from Argentina, to California, Spain to Italy. I also loved that they give you a free gift of two wine glasses. They had additional information packaged inside to explain each bottle and gave a wide variety of high quality wines. This is great for a sophisticated pallet that wants to try out new, highly acclaimed wines from around the world.

Watch our video review for WSJ Wine

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#8 VINEBOX - unique process that lets you try more for less.


  • Types of gifts: Customized eGifts
  • Subscription Price: $35+ Per Month
  • Membership Plans: Quarterly
  • Money-Back / Satisfaction Guarantee: Within 60 days
  • Customer Support: Email 
  • Gift Memberships & Gift Cards: Yes
  • Cancellation Policy: Online cancellations
  • Pros: Unrivaled variety
  • Cons: Shipped quarterly

It doesn’t get more unique than how VINEBOX operates, and it’s this approach that makes it one of the most accessible wine clubs on the market. It’s fair to say that no other club out there right now can compete with it in that regard. Rather than take a gamble on buying full bottles, purchasing more alcohol than you need if you’re not satisfied, VINEBOX maintains the ‘tasting’ approach and only delivers wine by the glass. Or, since your wine is delivered, whether you buy red or white, rose or sparkling, you actually receive it in a vial; a format that’s entirely different to any other club out there.

The San Fransico-based club isn’t only unique for its by-the-glass approach - customers have the chance to earn reward points with every purchase, which no doubt will come in handy after you’ve placed an order or two.

Prefer to try wine by the glass, rather than the bottle? VINEBOX could be for you. Find out more about this club right here. 

Watch our video review for Vinebox

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#9 Laithwaites - Small-batch wines with a lot of heart.


  • Types of gifts: A wide variety
  • Subscription Price: $39.99 Minimum
  • Membership Plans: Quarterly
  • Money-Back / Satisfaction Guarantee: Replaces wines you don’t enjoy 
  • Customer Support: Email/Telephone
  • Gift Memberships & Gift Cards: Yes
  • Cancellation Policy: Instant
  • Pros: First case is well discounted
  • Cons: Quarterly deliveries only

Laithwaites is a great choice for your average American. Sure, there’s a handful of states that it won’t deliver to, but putting aside its excellent selection of prestigious wines for a moment, you’ll find anything you want in terms of top-end wine available here to pretty much the majority of states; only a handful is exempt. The beautiful thing about this club is that it’s one of the longest-serving options out there, with few that even come close to the heritage and quality service that Laithwaites provides.

What makes this club great is that it works for everyone. Sure, you can trust the experts to build your order for you; but, should you have an idea what you want already or you’re a bit more experienced than the average newcomer to the club, orders are 100% customizable.

Laithwaites always makes our top 10 lists for a reason. Want to know more? Find out all you need to right here. 

Watch our video review for Laithwaites

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#10 Wine of The Month Club - Traditional values combine with modern passions

wine of the month club

  • Types of gifts: A large variety 
  • Subscription Price: $38 Minimum
  • Membership Plans: Monthly
  • Money-Back / Satisfaction Guarantee: Yes 
  • Customer Support: Email/Telephone
  • Gift Memberships & Gift Cards: Yes
  • Cancellation Policy: Instant
  • Pro: High quality wine
  • Con: Charges for delivery

As one of the cheaper options out there, you’ll struggle to find a better entry wine club than this one. There’s few that place such a focus on gifting as well as enjoying a membership for yourself; we can all relate to the enjoyment that comes with sharing a bottle with a good friend, so the chance to gift a membership with your nearest and dearest goes a really long way. This club comes recommended by big names like Forbes, Consumer Reports, and makes it super simple to purchase individual bottles for the one you’re close to and even yourself, should you already know what your wine of the month is. 

There’s more than 10 clubs to choose from here and should you be keen to take a stab in the dark, we’d recommend the Mystery Case.

Is Wine of The Month Club your pick of the littler? Get more information and have a read of our review.

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Are Wine Clubs Worth The Cost?

Wine clubs are worth the cost if you’re prepared to pay it. It’s easy to grab a cheap bottle from the grocery store, as we all know, but truth be told, if you’re serious about wine and want to make a hobby out of it, we couldn’t recommend it enough. 

How To Get More Value Out Of A Wine Club

Look for the clubs that offer discounts for bulk orders; that’s one place to start. Also, virtually every club will run some kind of promotion or discount at some point. Since most of these clubs offer instant cancellations, don’t get too friendly; keep moving around to find those that work best for your budget.

Pros And Cons Of Joining A Wine Club

Before we recommend the best wine clubs to join, let’s take an honest look at the pros and cons of joining a wine club in the first place. With so many wine clubs to join, it’s important to know what you’ll be signing up for when you subscribe to one for the first time.

Benefits Of Joining A Wine Club

  • Exclusivity:  “Wine of the month club” has a nice ring to it and it’s true: by joining a wine club you’ll enjoy an exclusive selection of wines that are picked by expert tasters. You’ll also enjoy several exclusive benefits that are only availability to wine club members.
  • Amazing Discounts:  One of the best aspects about joining a wine club is that you’ll receive discounts on wine, wine glasses, and other accessories. Using your wine club coupon code, you’ll be able to order more bottles of your favorite wine online - and that could mean some serious savings over the years. If you’re planning to enjoy the pleasures of fine wine for decades to come, you’ll love the savings that come with wine club membership.
  • Free Tasting Events: Wine clubs offer you the best of both worlds, with online shopping and home delivery and fantastic real-world tasting events where you can sample some of the delicious wines they have to offer.As a wine club member, you’ll be invited to tasting events regularly. Should you choose to attend, you’ll have the chance to taste the latest wines, chat with professional wine tasters, and meet representatives from some of the wineries that produce your favorite wines.
  • Latest Wines Delivered to your Doorstep: Wine delivery is one of the great things that accompany wine club membership because who really has unlimited time to stand in line at the supermarket or wine store anymore. You’ll return home to find your wine waiting for you outside your door, ready to be brought inside and enjoyed. When you order your wine, free shipping comes standard with almost all wine club memberships. When it comes to wine gift baskets free shipping means big savings because normally ordering that much wine from a regular online retailer would involve some steep shipping fees.
  • Entry to Exclusive Events: Most exclusive wine clubs hold wine and lifestyle events throughout the year and as a member, you’re invited.Whether your wine club is the sole organizer or is sharing a platform with other lifestyle brands, you can look forward to a relaxing and luxurious time at the events they invite you to attend. From wine tastings to vineyard tours and luxury lifestyle expos, you’ll have plenty of exciting events to choose from and entrance is usually free for wine club members. You may also receive special gifts, discounts and other benefits by showing your wine club membership card at the event.

Disadvantages Of Joining A Wine Club

Wine clubs offer a slew of benefits, but they may not suit everyone’s needs.

  • If you drink wine less than once a month, you probably won’t get through your wine club basket in time for the next delivery and that may mean a lot of wine piling up at home. Of course, you could always solve that problem by enjoying wine a little more often.
  • The other potential disadvantage of joining a wine club is that you don’t get to specify exactly what wine you’ll be receiving. If you’re well-informed about wine and know exactly what winery you’d like to order from, a wine club membership may not be the ideal choice for you.
  • For most wine drinkers though, a wine club membership is a great way to sample some excellent wines. Let’s take a closer look at some of the best ones you can join online.

How To Give A Wine Club Gift

Wine country gift baskets make excellent presents for family, friends and clients. 

Most wine clubs have a section on their website that features wine gift baskets and gift subscriptions. Simply click on the gift you’d like to give, enter the recipient’s details, make a payment, and you’re all set.

Read here more about wine club gifts.

Wine Club Vs Wine Store

The best online wine store brings you the variety you’d expect at local wine stores with the convenience of online shopping. Home delivery and the chance to read reviews before you buy also give wine clubs an edge over traditional wine stores.

Most Affordable Wine Clubs In The US

Some people may say that good cheap wine is difficult to come by nowadays, but we beg to differ. There are some excellent deals on wine in the US today. 

Overall, finding the best cheap wine is a matter of examining a few wine clubs’ reviews, checking out their different wine boxes, and choosing the one that suits you best.

You can learn more here >>

Best Wine Offers

Joining a wine club doesn’t need to cost a lot. With wine club offers, your first box could cost less than $50.

A good wine club introductory offer encourages you to join the club by giving you a significant discount on the first box. Note that the subsequent boxes may be more costly - this information will appear on the club’s website or on the invoice they send you.


It’s not easy picking a favorite when there are so many great clubs out there. But due to the experience we had with Naked Wines, we can’t think of another club we’d rather be regular members of. The options are great, the customization of orders is there, and should you want to get a family member, friend, or loved one in on the action, the gift selections are spot on.